Personalised Exhibition Stall Invitation to Attract People to attend it
Whenever you’re planning to take part in an exhibition or event, it is essential to let people know about it. The best way to do is by sending personalised exhibition stall invitation message, welcoming them to visit your show. It acts as a personal appeal for the people related to your industry and is also a friendly way to boost your business network.
The essential thing to consider while planning an invitation is to mention all the important information related to the exhibition, such as date, timings, and venue of the event.
The exhibition’s success depends on the number of people that are present and the quality of people that attend the event. That is where the purpose of an invitation comes in the picture as it notifies your target audience about the details of the exhibition while encouraging them to attend it.
Some basic tips while writing an invitation email :
- Be attentive while writing the invitation.
- Make no grammatical or spelling errors.
- The tone should be humble and show gratitude.
- It should be clear and concise
Below are a few points that should be considered while drafting the invitation to the exhibition stall to your target audience.
Talk about the benefits of attending your Exhibition Show
Several people do not prioritise attending an exhibition over their busy schedule. In such cases, mentioning about how attending the exhibition would benefit their business and how it will profit them.
You can also give a sneak-peek of your new product that you’re planning to launch at the event. Writing about the gain while sending out the invitation for stall visit would definitely generate curiosity and excitement to attend the exhibition show.
Work on stall visit invitation design
While working on the design of the invite, design it in a way that it shines out and is remembered by your attendee. You can do so by including corporate identities such as company logo, some catchy product taglines, and catchy slogans that get the invitee’s attention. Before sending it across, make sure you proof-read it at least 5-6 times to make sure you send an error-free invitation email to visit your exhibition booth.
Start and End the Invite with a personal touch
While sending an exhibition invite, make sure you keep an individual perception in mind. Supposedly, if it is an existing client, you could talk about the last positive interaction you had with them to build a good rapport. If it is a new client, you should be honest and extend an invitation to visit a stall at an exhibition.
In the end, you could make it more personal by telling them that you’re looking forward to meeting them in person. Working on small details like this, will make a difference.
Have a Landing Page to Track Invitees
In your invitation message for exhibition stall, you can have a personal landing page with a registration link, inviting them to sign up for the show by offering a free sample, gift or voucher at the exhibition. If you want to boost your efforts to get invitees to provide their details, then you can use their social media plug-ins, which will enable them to sync their contact info and get them to fill a form with less effort.
Reminder Alert
Many times, people do plan to visit your exhibition after your invitation letter but might miss out on it due to their busy schedule. Therefore, sending reminders to people on your mailing list is essential. To avoid being pushy and overdoing it, you can have a mailing calendar where you can mail your audience at specific dates before the event.
In conclusion, an Invitation for visiting exhibition should be formal yet friendly and should be sent to people with direct interest which will impact your overall sales. Using the above tips will guide you to target rightly and increase footfalls that will help in making your event successful.